Challenge
ClarionCall, located in the United Kingdom, is a communications company that provides messaging services to private schools, allowing them to send correspondence to students, parents and faculty. Recipients of mass emails often replied, but the schools could not easily differentiate between bounced emails and legitimate replies. This created problems with their stakeholders.
Outcome
ResponseMaster identified and incorporated typical phrases contained in the body of emails to categorize returned email. The solution greatly improved communications between the schools, parents, students and faculty.
Industry/Business
A messaging company for European schools.
Broader Use
An organization that actively communicates with its constituents and needs to accurately process reply emails.
Outbound Email
Sends millions of emails daily
Inbound Email
Receives thousands of returned emails. The inbound emails are a combination of bounced emails and user replies.
